MultiChoice Nigeria has officially revealed that the winner of the 2024 Big Brother Naija (BBNaija) reality TV show will take home a grand prize of ₦100 million.

Naija News reports that this announcement was made during a press briefing in Lagos on Tuesday.

The Executive Head of Content and West Africa Channels at MultiChoice, Busola Tejumola, disclosed the details, stating that the new season will premiere on Sunday, July 28, at 7 PM WAT, airing across all Africa Magic channels.

This year’s prize amount is ₦20 million less than the ₦120 million awarded in the previous season. In addition to the cash prize, the winner will also receive a brand new SUV.

“After 71 days of intense competition, on October 6, 2024, a total prize of ₦100 million and a new SUV will be awarded,” Tejumola announced.

The decrease in prize money follows Ilebaye Odiniya’s victory, who won ₦120 million during the all-stars season in October 2023.

“This season will introduce new twists and fresh housemates who are set to become fan favorites.

“Viewers can expect surprising twists, dramatic moments, and unexpected alliances throughout the season,” the organizers stated.

Auditions for the ninth season took place from March 27 to May 4, and the organizers have promised a season filled with “double drama, relationships, and fierce competition,” with participants competing in pairs.